Stats

This will show you up to date information and stats to keep track of what’s going on in your workspace

The stats section is your key to success providing you the ability to keep track of your performance where are you doing good and where you are not, this allow you to further improve wherever you deem fit.

The stats section provides you 3 options that you can keep track of.

Leads and Deals
KPI’s (Key Performance Indicators)
Funnel

To access your Stats, click on stats found on the left hand pane.

Once you are inside stats you will find the 3 options mentioned previously.

Leads and Deals

You will find a birds eye view of you performance for specified time ranges:

Things that you will see:

Leads all time: All Leads that have not been marked trashed or dead
Leads last 30 days– Leads that were created in the last 30 days and have not been marked trashed or dead
Deals last 30 days– Leads that have been marked as deals for the last 30 days
Deals all-time– All leads that have been marked as a deal
Deals from Follow Up last 30 days– Leads marked as a deal in the last 30 days and have been in at least one follow-up.
Deals from Follow Up all-time– All leads marked as a deal and have been in at least one follow-up
Lead to Deal Conversion last 90 days– Number of leads marked as a deal, divided by the total number of active leads created within the last 90 days
Lead to Deal Conversion all-time– Number of leads marked as deal divided by the total number of active leads created.

KPI’s

Filter your KPI’s

Your KPI’s can filtered, weekly and monthly, and Filter it by campaign with specified weeks or month

Aside from changing the Filters for your KPI’s there are other things that you can do!

KPI’s provide you reports for:

Goals
Average
Today
Monthly
Weekly

Set Goals Per Stat

You can set goals for each specified stat, if you do not wish for a goal, just place 0 in it.

Clicking on the underlined numbers allows you to drill down further and see the leads that came in.

Here are the specified stats available in Forefront:

New Leads
Leads created by 1st-time callers
Leads created by 1st-time texters
Leads created by Webhooks
Leads created manually
Leads w/ Appointment
Leads w/ Offers Made
Leads w/ Offers Accepted
Leads w/ Contracts
Total Appointments Set
Appointments Cancelled by Us
Appointments Cancelled by Contact
Deals Purchased
Projected Profit
Actual Profit
Deals Sold
Deals Rented
Added to Follow Up
Total Calls
Total Texts
Total Answered Calls
Total Inbound Calls
Total Inbound Texts
Total Missed Calls
Total Outbound Calls
Total Outbound Texts
Average Call Duration

Funnel

(Note: Costs, leads and other details will based on what is leads were tagged for that campaign and the cost placed inside the campaign when created)

The Funnel provides a more details view of your campaigns performance through numbers, percentages and with a graphical representation.

This provide you details for each of your campaign as follows: